纽约
2020年5月18日

调查显示58%以数据为中心的企业更有可能超过收入的目标

Collibra, the Data Intelligence company, today announced the findings of a commissioned study conducted by Forrester Consulting on its behalf, which surveyed more than 900 global business analysts about their use of data to drive decisions and achieve key business objectives. The study, “The Business Impact of Data Intelligent Management,” found that organizations that put data at the center of their vision and strategy realize a differentiated competitive advantage by mitigating cost and risk, growing revenue and improving the customer experience. 

Despite a majority of companies saying they valued using data to drive decisions, many organizations are not consistently executing. While 84% of respondents said that it is very important or critical to put data at the center of their crucial business decisions and strategy, nearly half (43%) admitted that their organizations fail to always or even routinely use data to guide business decisions. 

Without a data management strategy, analysts often spend time on tasks that take away from their ability to perform analysis and provide value. This is a resounding issue for less data-mature organizations, which are 55% less likely to say their data management strategies positively contribute to optimal business decisions. 

Those insights-driven decisions are also yielding more successful outcomes, giving data intelligent organizations a competitive edge in achieving their key business objectives. These organizations, which have the ability to connect the right data, insights and algorithms so people can drive business value, realized an 8% advantage in improving customer trust, an 81% advantage in growing revenue, and a 173% advantage in better complying with regulations and requirements. Those organizations adopting Data Intelligence were also 58% more likely to exceed their revenue goals than non-data intelligent organizations. 

“To lead with data, companies need to advance how they discover, organize, collaborate with, and execute on the data they have,” said Felix Van de Maele, co-founder and CEO of Collibra. “Companies also must optimize how data analysts spend their time and automate rote tasks with data management technology. By freeing analysts up to spend more time on value-added tasks, organizations can decrease time to insight and accelerate trusted business outcomes.”

Gene Leganza, Vice President and Research Director for Forrester Research, will detail the findings of this study as a featured speaker in a Data Citizens ‘20 Digital Experience session on Thursday, June 4: “How Data Intelligence can drive success and mitigate risk.” Register for this complimentary event and session

To learn more, download a copy of the full study

About Collibra

Collibra is the Data Intelligence company. We accelerate trusted business outcomes by connecting the right data, insights and algorithms to all Data Citizens. Our cloud-based platform connects IT and the business to build a data-driven culture for the digital enterprise. Global organizations choose Collibra to unlock the value of their data and turn it into a strategic, competitive asset. We have a diverse global footprint, with offices in the U.S., Belgium, Australia, Czech Republic, France, Poland and the U.K. For more information, visit collibra.com.

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亚愽视频Collibra,数据情报公司,今天宣布的结果代表其委托Forrester研究咨询,调查了超过900名全球业务分析师对他们使用的数据驱动决策和实现关键业务目标。这项研究中,“数据智能管理的业务影响”,发现组织将数据中心的远景与战略实现差异化竞争优势降低成本和风险,增加收入,改善客户体验。

尽管大多数公司说,他们使用数据驱动决策价值,许多组织并非始终如一地执行。而84%的受访者表示非常重要或关键把数据中心的关键业务决策和战略,近一半(43%)承认,他们的组织总是失败甚至经常使用数据来指导商业决策。

如果没有一个数据管理策略,分析人士经常花时间在任务,从他们的执行能力分析和提供价值。这是一个响亮的问题少data-mature组织,是55%不太可能说他们的数据管理策略优化业务决策作出积极贡献,。

这些insights-driven决策也产生更多的成功的结果,给数据智能组织竞争优势实现他们的关键业务目标。这些组织有能力正确的数据连接,所以人们见解和算法可以推动商业价值,实现8%的优势提高消费者的信任,81%的优势日益增长的收入,和173%的优势更好的遵守规定和要求。这些组织采用数据情报也比数据更有可能超过他们的收入目标58%聪明的组织。

“与数据,公司领导需要推进他们如何发现、组织、协作,并执行数据,”菲利克斯Van de Maele说,Collibra的联合创始人兼首席执行官。亚愽视频“公司还必须优化数据分析师如何花费他们的时间和自动化机械任务与数据管理技术。通过释放分析师花更多的时间在增值任务,组织可以减少时间洞察力和加速可信业务成果。”

基因Leganza,弗雷斯特研究公司副总裁兼研究主管,将详细介绍本研究的结果作为一个特色演讲者在数据公民20数字体验会议周四,6月4日:“数据情报如何开车成功和降低风险。”这个免费注册事件和会话

为了了解更多,下载一份完整的研究

关于Coll亚愽视频ibra

亚愽视频Collibra是情报公司的数据。加快可信业务成果通过连接正确的数据,所有数据公民见解和算法。我们的云计算平台将IT与业务连接到数字企业构建一个数据驱动的文化。全球组织的价值选择Collibra解锁他们的数据并将其转亚愽视频化为战略性、竞争性资产。我们有一个多样化的全球足迹,在美国设有办事处、比利时、澳大利亚、捷克、法国、波兰和英国的更多信息,请访问亚愽视频collibra.com

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